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Hannah Moss sits with a laptop, blogging about personal branding

Here’s how blogging elevates your personal brand – and why that’s important.

Hannah Moss sits with a laptop and a glass of wine, trying to narrow down the target market for a copywriting project

The real reason you need to narrow down your target market (hint: it’s not just about sales)

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I don’t buy many hard copy books for myself anymore, I guess I’m a sucker for the instant gratification of a download. But whenever my daughter picks up a new book, the first thing she does is put it to her face and breathes in the smell. As my heart swells I’m reminded how much I love real books; the look, feel and smell of them.

Have you read any of these?

A Random Walk In Science is an absolute treasure, an anthology of essays from different scientific disciplines published in 1973.

Moody Bitches was my first introduction to the wisdom and power of our cycles.

And the way Omar Musa uses language in Here Come The Dogs is like nothing I’ve ever read before 🤯🔥

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🐞 Spent the morning dancing and drinking coffee and beetroot-mushroom hot chocolate ☕️ Now I'm facing down 24 hours of alone time, to write. That time, of course, will include more creative ritual... and also sleep. Even a filter couldn't save my face 😴

P.S. I have this weird urge to go shopping, and I hate the shops. My procrastination honestly knows no bounds 🙄

#writingcommunityofinstagram #writingcommunityofig #womenwhowrite #feministaf #hsp #lovewriting #writersofig #findyourvoice #speakyourtruth #perthwriter #lifewriting #feministwriter #creativewriting #creativejourney #tellyourstory #creativeritual #creativeplay #fuckfear #fuckcapitalism #creativeprocess #healthblogger #sustainabilityblogger #memoir #raisinggirls #raisingboys #writinginspiration #empathsofinstagram #empathsbelike #perthmums #writerssupportingwriters

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It's not uncommon to hear from women of my generation who were put on diets, or incentivised to lose weight. It was probably done out of love; out of fear; out of knowledge of the focus society puts on the size of a woman's body.

I hope that it's not only idealism and privilege that make me believe this doesn't happen any more... surely we all know better than that now.

But this generation does still carry the trauma of that shit. And it gets passed on when daughters see their mothers trying to shrink themselves.

Children learn through role modelling, and a mother is the first and most formative role model her daughter has. Her first line of defence against a system that needs to keep her small and distracted to survive. So if you want your daughter to love her body, to focus her energy on doing great things instead of making herself smaller, then you need to *demonstrably* do the same thing. To be clear, that means stop talking about how you need to go on a diet or lose weight. Definitely in front of her; preferably ever.

Pic via @danadrewdles for @honestmom.nutrition, thank you both for the inspiration ❤️

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I wrote something for you! 😘 Link in bio.

#writingcommunityofinstagram ##writingcommunityofig #womenwhowrite #feministaf #hsp #lovewriting #writersofinstagram #findyourvoice #speakyourtruth #perthwriter #lifewriting #feministwriter #writeyourstory #writeyourbook #creativewriting #creativejourney #tellyourstory #memoir #creativeplay #bloggingadvice #fuckfear #womensupportingwomen #writingadvice #writersofperth #feministmama #creativeprocess #fuckthepatriarchy #fuckcapitalism #healthblogger

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Because when everyone's comfortable, nothing changes 🤷‍♀️

#disrupt #disruptor #robbell #robbellquotes #findyourvoice #writeyourstory #tellyourstory #feministaf #womenwhowrite #womensupportingwomen #bloggingadvice #writingcommunityofig #writingcommunityofinstagram #perthwriter #consciousparenting #hsp #lifewriting #lovewriting #creativejourney #perthcreatives #leadershipskills #writersuniverse #creativeplay #leadershipquotes #yourvoicematters #fuckfear #writeyourbook #feministwriter #feministasfuck #authenticleadership

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I wrote something a bit different and published it on Medium.

Some might say I'm procrastinating on my book, and even life in general 🤷‍♀️
Others, that I'm exploring a different platform and expanding my reach.

But honestly, this last few months has just felt heavy, heavy, heavy. I've been writing job applications and eulogies and the painfully personal parts of my book. I really just wanted to write something kinda light, and immediately useful (to someone, hopefully?).

And finish it! Man, I am bad at finishing things. I need to force myself to practice every once in a while. Switching up form and tone is also great for our creativity and really the only way to learn about and connect with our audience is to get our ideas out there so...

In my bio you'll find the link to my first Medium article, "The toddler mum's guide to reducing food waste." If the topic is interesting to you, or you'd like to see an example of how you can turn a seemingly mundane detail of daily life into a 1400-word article 😆 please have a read. Then share with your like-minded friends 🍹🙏

And I'll go back to writing my book/being a snack bitch 🥒🍌🍇🍉🥬🥕🍍🍓

Image description: A toddler digs two hands into a cake made out of watermelon and decorated with black grapes.

#foodwaste #reducewaste #sustainableliving #toddlerfood #toddlermum #toddlermumlife #findyourvoice #writeyourstory #tellyourstory #feministaf #womenwhowrite #womensupportingwomen #bloggingadvice #writingcommunityofig #writingcommunityofinstagram #perthwriter #consciousparenting #hsp #lifewriting #lovewriting #zerowastetips #zerowastelifestyle #zerowastejourney #homegrownfood #creativejourney #perthcreatives #motherhoodrising #writersuniverse #creativeplay #reducefoodwaste